Climate Designers: Vote For Climate Resource Hub
The Climate Designers #VoteForClimate project aim to de-jargonize climate policy/initiatives and inspire a mobilization of climate advocates. We produced infographics, social content, and animations to help break down these concepts.
This video breaks down how the U.S. can employ 25 million people by taking a few key actions to substantially decarbonize by 2035.
Client: Climate Designers
Art Direction & Animation: Margaret To
Concept & Voiceover: Suhaila Sikand
#VoteForClimate Team: Sarah Harrison, Eric Benson, Brennan Gasser, Michele Washington, Katriel Pritts
THE PROCESS
Visual Style.
I worked closely with writer Suhaila on sourcing the right imagery and footage to present our concept. We made sure the type and colors are bold, high contrast, and communicate our message clearly and effectively. See below for the style frames:
VOTE FOR CLIMATE RESOURCE HUB
Our team is expanding the climate voter guide, creating more content that speaks to young people about climate policy visually by harnessing the power of social media. To learn more, head to climatedesigners.org/vote